Behind the scenes at Womanizer: This is how sex toys are developed


Womanizer revolutionized the sex toy market seven years ago with the invention of its patented Pleasure Air technology and the launch of its first product. Since its launch, the portfolio has been continuously improved and expanded. Womanizer invests many resources in the research & development (R&D) – more than any other brand in the industry.

But what does that mean? What does the product development of a sex toy look like? What steps, tasks, jobs or teams are involved? How are new products or technologies tested, and most importantly, WHO is testing them? This and more is answered in this new video that gives a behind-the-scenes look at Womanizer.

As explained in the video, Womanizer works with a global tester panel – the MasturbaTEAM – consisting of over 10,000 women and men. Based on their feedback, the new generation of Womanizer products – Premium 2, Classic 2 and Starlet 3 – have been further developed.

Premium 2, Classic 2 and Starlet 3 will be available from October 26, 2021. 

All products come with Pleasure Air technology, which stimulates the sensitive nerve endings of the clitoris with gentle air waves, creating a unique orgasmic sensation.

What’s new?
Premium 2
Since its launch in 2018, Premium has been the bestseller in the Womanizer portfolio. In addition to Pleasure Air, the toy offers two other features: Autopilot and Smart Silence. The new and improved Premium 2 includes Autopilot 2.0, a feature that allows users to relinquish control while the toy harmoniously switches between different intensity levels. The transitions of the new Autopilot 2.0 are now even smoother and offer more variety. Premium 2 also comes with 14, instead of the previous 12, intensity levels. The new level 14 has the same intensity as the old level 12, while the two additional levels provide an even smoother increase in stimulation. Thanks to the Smart Silence function, the stimulation only starts when there is skin contact. Until then, the Womanizer is in standby mode and resumes this mode when the product is no longer in contact with the skin. Additionally, Premium 2 now comes in two new colors: Bordeaux and Warm Grey.

Product details:

  • Patented Pleasure Air Technology
  • Soft, body-friendly silicone
  • Autopilot 2.0
  • Smart Silence function
  • 14 intensity levels
  • Waterproof (IPX7)
  • Magnetic charging
  • Price: $199
  • Colors (new): Bordeaux, Warm Grey
  • Other colors: Black, Blueberry, Raspberry

Classic 2
Classic is, as the name suggests, the classic among Womanizer products. Keeping in line with its namesake, the toy is elegant, discreet and easy to use. Classic 2 comes with the innovative and unique Afterglow function, which provides a soft ending after an intense orgasm, when the clitoris is at its most sensitive. By briefly pressing the power button, the product switches back to the lowest intensity level, allowing users to let their orgasm fade away pleasantly without abruptly ending the pleasure. Furthermore, Classic 2 comes in two new colors, Black and Bordeaux, and now features  10, instead of 8, intensity levels.

Product details:  

  • Patented Pleasure Air Technology
  • Soft-touch ABS surface & body safe silicone
  • Afterglow function
  • 10 intensity levels
  • Waterproof (IPX7)
  • Magnetic charging
  • Price: $129
  • Colors (new): Black, Bordeaux

Starlet 3
Starlet is the perfect toy for Womanizer newcomers who would like to try a lower cost, straight forward introduction to Pleasure Air technology. The new product, Starlet 3, is the result of feedback from two generations of users and now offers 6, instead of 4, intensity levels and comes in five new vibrant colors.

Product details: 

  • Patented Pleasure Air Technology
  • ABS body with silicone stimulation head
  • 6 intensity levels
  • Waterproof (IPX7)
  • Magnetic charging
  • Price: $79
  • Colors (new): Turquoise, Violet, Gray, Pink, Indigo

The post Behind the scenes at Womanizer: This is how sex toys are developed appeared first on StorErotica Magazine.


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