M.D. Science Lab, makers of the iconic Swiss Navy brand, made quite a few changes during 2021, and their strategy paid off. Final compilations are in and Swiss Navy reports setting record sales for last year.
“2021 really outperformed all our expectations,” says Briana Watkins, M.D. Science Lab’s Vice President of Sales and Marketing. “It’s evident that our team’s hard work and extra efforts have paid off. Swiss Navy’s record-breaking sales wouldn’t have been possible without the work of each and every team member.”
In addition to adding team members to their Swiss Navy family, their production facility expanded and manufacturing shifts were increased to keep up with continued product demands.
“Our sales drove all-time revenue records with growth in every product category,” says Watkins. “We’re very thankful for our customer-partners enthusiastic response to all our products, especially our two new collections that were introduced in 2021, Desire by Swiss Navy and our 4-in-1 Playful Flavors.”
2022 is off to a productive start with Swiss Navy focusing on helping their customers meet their own consumer demands and adding even more B2B support with the launch of their new business-to-business resource website, in addition to plans to expand their product offerings.
“I am continually proud to see the effectiveness of our team working together,” says Ralph Albrecht, M.D. Science Lab’s CEO. “2021 set records for us and I can’t wait to see what we do in 2022!”
To view the latest Swiss Navy product range, please visit swissnavy.com.
To visit Swiss Navy’s Business-to-Business (B2B) website, please visit B2BSwissNavy.com.